9.21

te taḿ bhuktvā svarga-lokaḿ viśālaḿ
kṣīṇe puṇye martya-lokaḿ viśanti
evaḿ trayī-dharmam anuprapannā
gatāgataḿ kāma-kāmā labhante

Translation

When they have thus enjoyed vast heavenly sense pleasure and the results of their pious activities are exhausted, they return to this mortal planet again. Thus those who seek sense enjoyment by adhering to the principles of the three Vedas achieve only repeated birth and death.

9.22

ananyāś cintayanto māḿ
ye janāḥ paryupāsate
teṣāḿ nityābhiyuktānāḿ
yoga-kṣemaḿ vahāmy aham

Translation

But those who always worship Me with exclusive devotion, meditating on My transcendental form—to them I carry what they lack, and I preserve what they have.

9.23

ye ’py anya-devatā-bhaktā
yajante śraddhayānvitāḥ
te ’pi mām eva kaunteya
yajanty avidhi-pūrvakam

Translation

Those who are devotees of other gods and who worship them with faith actually worship only Me, O son of Kunti, but they do so in a wrong way.

9.24

ahaḿ hi sarva-yajñānāḿ
bhoktā ca prabhur eva ca
na tu mām abhijānanti
tattvenātaś cyavanti te

Translation

I am the only enjoyer and master of all sacrifices. Therefore, those who do not recognize My true transcendental nature fall down.

9.25

yānti deva-vratā devān
pitṝn yānti pitṛ-vratāḥ
bhūtāni yānti bhūtejyā
yānti mad-yājino ’pi mām

Translation

Those who worship the demigods will take birth among the demigods; those who worship the ancestors go to the ancestors; those who worship ghosts and spirits will take birth among such beings; and those who worship Me will live with Me.

9.26

patraḿ puṣpaḿ phalaḿ toyaḿ
yo me bhaktyā prayacchati
tad ahaḿ bhakty-upahṛtam
aśnāmi prayatātmanaḥ

Translation

If one offers Me with love and devotion a leaf, a flower, fruit or water, I will accept it.

9.27

yat karoṣi yad aśnāsi
yaj juhoṣi dadāsi yat
yat tapasyasi kaunteya
tat kuruṣva mad-arpaṇam

Translation

Whatever you do, whatever you eat, whatever you offer or give away, and whatever austerities you perform—do that, O son of Kunti, as an offering to Me.

9.28

śubhāśubha-phalair evaḿ
mokṣyase karma-bandhanaiḥ
sannyāsa-yoga-yuktātmā
vimukto mām upaiṣyasi

Translation

In this way you will be freed from bondage to work and its auspicious and inauspicious results. With your mind fixed on Me in this principle of renunciation, you will be liberated and come to Me.

9.29

samo ’haḿ sarva-bhūteṣu
na me dveṣyo ’sti na priyaḥ
ye bhajanti tu māḿ bhaktyā
mayi te teṣu cāpy aham

Translation

I envy no one, nor am I partial to anyone. I am equal to all. But whoever renders service unto Me in devotion is a friend, is in Me, and I am also a friend to him.

9.30

api cet su-durācāro
bhajate mām ananya-bhāk
sādhur eva sa mantavyaḥ
samyag vyavasito hi saḥ

Translation

Even if one commits the most abominable action, if he is engaged in devotional service he is to be considered saintly because he is properly situated in his determination.